Availabilities:
Location | Domestic | International |
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Gold Coast | ||
Online |
Unit Summary
Unit aim
Examines the dynamics of the visitor economy from governance, policy and stakeholder perspectives. Students will develop an industry standard portfolio for a destination of their choice.
Unit content
Topic 1: Introducing the visitor economy
Topic 2: Stakeholder roles in managing the visitor economy
Topic 3: Developing the visitor economy
Topic 4: Designing and developing contemporary visitor experiences
Topic 5: Risks to the visitor economy
Topic 6: Trends influencing the visitor economy
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
On completion of this unit, students should be able to: | |
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1 | describe the visitor economy |
2 | identify trends and risks impacting the visitor economy |
3 | examine visitor experience design and development best practices |
4 | analyse the role of key stakeholders in managing the visitor economy. |
On completion of this unit, students should be able to:
- describe the visitor economy
- identify trends and risks impacting the visitor economy
- examine visitor experience design and development best practices
- analyse the role of key stakeholders in managing the visitor economy.
Prescribed texts
- No prescribed texts.
- No prescribed texts.