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Unit Summary

Unit type

PG Coursework Unit

Credit points

12

AQF level

9

Level of learning

Advanced

Unit aim

Provides students with the knowledge and skills to manage the strategy process and to engage in strategic thinking in order to assure the long-term success of an organisation in highly competitive environments. It examines all aspects of the strategy process – strategic analysis, choice and action – and puts it in context. The unit develops skills in analysis, interpretation, communication and evaluation. To accomplish these goals the unit is structured around case analysis of real organisations.

Unit content

W1. Strategy and the environment
W2. Strategic capabilities, strategic purpose and culture
W3. Business and corporate strategy
W4. International strategy, innovation and entrepreneurship
W5. Managing strategic change and the practice of strategy
W6. Organising for success.

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: , GA2: , GA3: , GA4: , GA5: , GA6: , GA7:
On completion of this unit, students should be able to: GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 critically discuss the theories, concepts and models of strategic management and its place in the practice of management and business
2 think strategically about and analyse an organisation, its context and position, its long-term direction and viability, its capabilities, the effectiveness of its strategy, and its capacity to secure sustainable competitive advantage
3 apply strategic management frameworks and tools to conduct strategic analysis, make appropriate strategic choices and implement effective strategies
4 develop skills and competences in analysis, interpretation, planning, design, implementation, communication, teamwork and communication
5 integrate and synthesise knowledge and skills gained in earlier units and be able to have a sophisticated, whole-of-organisation understanding of strategic practice
6 analyse and manage strategy ethically and in proper regard to context, including its relation corporate social responsibility, international and diverse environments, multiple stakeholders and to internal relations and politics.

On completion of this unit, students should be able to:

  1. critically discuss the theories, concepts and models of strategic management and its place in the practice of management and business
    • GA1:
  2. think strategically about and analyse an organisation, its context and position, its long-term direction and viability, its capabilities, the effectiveness of its strategy, and its capacity to secure sustainable competitive advantage
    • GA1:
    • GA4:
  3. apply strategic management frameworks and tools to conduct strategic analysis, make appropriate strategic choices and implement effective strategies
    • GA1:
    • GA4:
  4. develop skills and competences in analysis, interpretation, planning, design, implementation, communication, teamwork and communication
    • GA6:
  5. integrate and synthesise knowledge and skills gained in earlier units and be able to have a sophisticated, whole-of-organisation understanding of strategic practice
    • GA1:
    • GA4:
  6. analyse and manage strategy ethically and in proper regard to context, including its relation corporate social responsibility, international and diverse environments, multiple stakeholders and to internal relations and politics.
    • GA3:

Prescribed texts

  • Johnson, G, Whittington, R, Scholes, K, Angwin, D & Regnér, P, 2017, Exploring Strategy: Text and Cases, 11th edn, Pearson, United Kingdom. ISBN: 978-1-292-14512-9 (print); 978-1-292-14514-3 (eText).

  • Johnson, G, Whittington, R, Scholes, K, Angwin, D & Regnér, P, 2017, Exploring Strategy: Text and Cases, 11th edn, Pearson, United Kingdom. ISBN: 978-1-292-14512-9 (print); 978-1-292-14514-3 (eText).
Prescribed texts may change in future teaching periods.