Availabilities:

Location Domestic International
Gold Coast
Session1, 2
Session1, 2
Melbourne
Session1, 2, 3
Melbourne - The Hotel School
Online
Session1, 2, 3
Session1, 1, 3
Perth
Session1, 2, 3
Sydney
Session1, 2, 3
Session1, 2, 3
Sydney - The Hotel School

Unit Summary

Unit type

PG Coursework Unit

Credit points

24

AQF level

9

Level of learning

Advanced

Pre-requisites

72 credit points from masters level (AQF 9)

Unit aim

Enables students to undertake an analysis of a business, industry or social problem or opportunity which students undertake at a substantially independent level in this capstone research unit. Through learning, developing and applying an evidence-based research design, students create an industry-accessible publication that reports on the research process and elaborates on business solutions and research implications.

Unit content

  • What is industry research?
  • Identifying problems for research
  • Reviewing literature to inform research approach 
  • Designing a research project
  • Understanding data analysis
  • Developing quantitative research tools
  • Developing qualitative research tools
  • Quantitative analysis
  • Qualitative analysis
  • Reporting to industry
  • Actioning research

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: Intellectual rigour, GA2: Creativity, GA3: Ethical practice, GA4: Knowledge of a discipline, GA5: Lifelong learning, GA6: Communication and social skills, GA7: Cultural competence
On completion of this unit, students should be able to: GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 independently identify and justify business / industry related problems or issues worthy of investigation Intellectual rigour Creativity Ethical practice Knowledge of a discipline Lifelong learning Communication and social skills Cultural competence
2 produce and present proposals outlining research project plans for critical review Intellectual rigour Creativity Ethical practice Knowledge of a discipline Lifelong learning Communication and social skills Cultural competence
3 analyse organisational problems and provide recommendations that are evidence-based Intellectual rigour Creativity Ethical practice Knowledge of a discipline Lifelong learning Communication and social skills Cultural competence
4 provide a professional documented report relevant to selected stakeholders. Intellectual rigour Creativity Ethical practice Knowledge of a discipline Lifelong learning Communication and social skills Cultural competence

On completion of this unit, students should be able to:

  1. independently identify and justify business / industry related problems or issues worthy of investigation
    • GA1: Intellectual rigour
    • GA2: Creativity
    • GA3: Ethical practice
    • GA4: Knowledge of a discipline
    • GA5: Lifelong learning
    • GA6: Communication and social skills
    • GA7: Cultural competence
  2. produce and present proposals outlining research project plans for critical review
    • GA1: Intellectual rigour
    • GA2: Creativity
    • GA3: Ethical practice
    • GA4: Knowledge of a discipline
    • GA5: Lifelong learning
    • GA6: Communication and social skills
    • GA7: Cultural competence
  3. analyse organisational problems and provide recommendations that are evidence-based
    • GA1: Intellectual rigour
    • GA2: Creativity
    • GA3: Ethical practice
    • GA4: Knowledge of a discipline
    • GA5: Lifelong learning
    • GA6: Communication and social skills
    • GA7: Cultural competence
  4. provide a professional documented report relevant to selected stakeholders.
    • GA1: Intellectual rigour
    • GA2: Creativity
    • GA3: Ethical practice
    • GA4: Knowledge of a discipline
    • GA5: Lifelong learning
    • GA6: Communication and social skills
    • GA7: Cultural competence

Prescribed texts

  • Hair, JF (Jr.), Celsi, M, Money, A, Samouel, P & Page, M, 2016, The Essentials of Business Research Methods, 3rd edn, Taylor & Francis, New York, USA. ISBN: 978-0-765-64613-2.

  • Hair, JF (Jr.), Celsi, M, Money, A, Samouel, P & Page, M, 2016, The Essentials of Business Research Methods, 3rd edn, Taylor & Francis, New York, USA. ISBN: 978-0-765-64613-2.

  • Hair, JF (Jr.), Celsi, M, Money, A, Samouel, P & Page, M, 2016, The Essentials of Business Research Methods, 3rd edn, Taylor & Francis, New York, USA. ISBN: 978-0-765-64613-2.
Prescribed texts may change in future study periods.