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Unit Summary

Unit type

UG Coursework Unit

Credit points

12

AQF level

7

Level of learning

Advanced

Former School/College

Former School of Business and Tourism

Unit aim

Introduces contemporary airport management issues through instructor-led activities in a team-based learning environment with a heavily applied focus. Students will apply practical management tools to the context of the Gold Coast Airport and its immediate footprint, which includes a wide variety of stakeholder groups.

 

Unit content

Topic 1: Introducing the Airport City

Topic 2: Understanding the Complexity of the Airport Setting

Topic 3: Airports in a Broader Transport Network

Topic 4: Diversifying Airport Business

Topic 5: The Customer Experience

Topic 6: Airports of the Future

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: , GA2: , GA3: , GA4: , GA5: , GA6: , GA7:
On completion of this unit, students should be able to: GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 analyse and discuss key concepts, theories and issues associated with the planning, development, management and marketing of airports.
2 explain the interrelationships between various airport stakeholders in the context of contemporary airport management.
3 evaluate the impact of a variety of factors influencing the management of competitive airports.
4 demonstrate professional, effective and persuasive communication through written reports and oral presentations relating to the planning, management and development of airports.

On completion of this unit, students should be able to:

  1. analyse and discuss key concepts, theories and issues associated with the planning, development, management and marketing of airports.
    • GA4:
  2. explain the interrelationships between various airport stakeholders in the context of contemporary airport management.
    • GA4:
    • GA6:
  3. evaluate the impact of a variety of factors influencing the management of competitive airports.
    • GA1:
  4. demonstrate professional, effective and persuasive communication through written reports and oral presentations relating to the planning, management and development of airports.
    • GA6: