UG Coursework Unit
Level of learning
International Business considers the objectives and strategies of international business. It includes the various challenges of operating in a global environment, including cultural, economic, and operational aspects. This unit exposes students to the potential, practice and pitfalls inherent in international business. Analyses strategies and structures for foreign market entry and participation, develops an understanding of the economics and politics of international trade and displays an awareness of global monetary factors including foreign exchange.
Topic 1: Globalisation of markets
Topic 2: The cultural environment of international business
Topic 3: Ethics and international business
Topic 4: Theories of international trade and investment
Topic 5: Government intervention in international business
Topic 6: Regional economic integration
Topic 7: Understanding emerging markets
Topic 8: The international monetary and financial environment
Topic 9: Strategy in the international firm and global opportunities
Topic 10: Entering and operating in international markets
Topic 11: Foreign direct investment and collaborative ventures
Topic 12: Global sourcing
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
|On completion of this unit, students should be able to:||GA1||GA2||GA3||GA4||GA5||GA6||GA7|
|1||examine how the international environment impacts upon international business decisions|
|2||make decisions about the entry mode, entry timing, the geographic market for entry and the product market for entry|
|3||analyse the impact of culture on international business|
|4||evaluate factors which contribute to the diversity and complexity of the international business environment|
|5||discuss the economics and politics of international trade.|
On completion of this unit, students should be able to:
examine how the international environment impacts upon international business decisions
make decisions about the entry mode, entry timing, the geographic market for entry and the product market for entry
analyse the impact of culture on international business
evaluate factors which contribute to the diversity and complexity of the international business environment
discuss the economics and politics of international trade.
- No prescribed texts.
- No prescribed texts.