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Unit Summary
Unit type
UG Coursework Unit
Credit points
12
AQF level
Level of learning
Advanced
Former School/College
Unit aim
Applies core managerial, operational and regulatory concepts to air transport, including aviation economics, air transport network, airline scheduling and business models. A significant part of this unit makes use of Simulate!, a digital airline strategic management simulator, involving intense individual and group work.
Unit content
Introduction to tourism transport
Transport networks and tourism nodal functions
Overview of the air transport system
Air transport regulation
Airline management, marketing and economics
Operations and management of full-service and low-cost carriers
Airport terminals
Transport networks and tourism nodal functions
Overview of the air transport system
Air transport regulation
Airline management, marketing and economics
Operations and management of full-service and low-cost carriers
Airport terminals
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
---|---|---|---|---|---|---|---|---|
1 | Understand the importance of aviation and non-aviation factors to successfully establish and maintain sustainable air routes | |||||||
2 | Analyse and discuss key managerial, operational and regulatory aviation concepts and issues | |||||||
3 | Apply the theory involved in aviation management to a digital simulator aiming to establish an airline as a profitable enterprise | |||||||
4 | Demonstrate a high level of critical thinking and analytical skill, report writing and communication skills in discussing the management and operation of international aviation |
On completion of this unit, students should be able to:
-
Understand the importance of aviation and non-aviation factors to successfully establish and maintain sustainable air routes
- GA4:
- GA5:
-
Analyse and discuss key managerial, operational and regulatory aviation concepts and issues
- GA2:
- GA4:
- GA5:
-
Apply the theory involved in aviation management to a digital simulator aiming to establish an airline as a profitable enterprise
- GA2:
- GA4:
- GA5:
-
Demonstrate a high level of critical thinking and analytical skill, report writing and communication skills in discussing the management and operation of international aviation
- GA4:
- GA5:
Prescribed texts
- No prescribed texts.