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Online
Term3
Term3

Unit Summary

Unit type

UG Coursework Unit

Credit points

12

Unit aim

Provides students with the knowledge and skills to utilize contemporary data analytics tools to visualise and represent data in a clear and accessible manner and interpret its impact on business.

Unit content

Topic 1:  Visual analytics for business decision making

Topic 2:  Fundamental components for visualisation and graphics

Topic 3:  Visually representing associations, correlations and distributions

Topic 4:  Advanced graphics: visualising hierarchical associations

Topic 5:  Advanced graphics: time series, maps and networks

Topic 6:  Dashboard design and data storytelling for business applications

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:
1 apply analytical knowledge of the tools, principles, techniques of visual analytics to create effective data empowered graphics to facilitate insight generation and decision-making
2 understand the fundamental components of data graphics and develop data visualisations in a systematic approach
3 representing complex relationships of data using advanced visual techniques and presentations to enable interactive investigation of data
4 communicating effectively and professionally with visual products and interpreting outcomes.

On completion of this unit, students should be able to:

  1. apply analytical knowledge of the tools, principles, techniques of visual analytics to create effective data empowered graphics to facilitate insight generation and decision-making
  2. understand the fundamental components of data graphics and develop data visualisations in a systematic approach
  3. representing complex relationships of data using advanced visual techniques and presentations to enable interactive investigation of data
  4. communicating effectively and professionally with visual products and interpreting outcomes.

Prescribed texts

  • No prescribed texts.
Prescribed texts may change in future teaching periods.