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Unit Summary
Pre-requisites
Unit aim
Provides students with the knowledge and skills to utilize contemporary data analytics tools to visualise and represent data in a clear and accessible manner and interpret its impact on business.
Unit content
Module 1: Visual analytics for business decision making
Module 2: Fundamental components for visualisation and graphics
Module 3: Visually representing associations, correlations and distributions
Module 4: Advanced graphics: visualising hierarchical associations
Module 5: Advanced graphics: time series, maps and networks
Module 6: Dashboard design and data storytelling for business applications
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
| On completion of this unit, students should be able to: | |
|---|---|
| 1 | apply analytical knowledge of the tools, principles, techniques of visual analytics to create effective data empowered graphics to facilitate insight generation and decision-making |
| 2 | understand the fundamental components of data graphics and develop data visualisations in a systematic approach |
| 3 | representing complex relationships of data using advanced visual techniques and presentations to enable interactive investigation of data |
| 4 | communicating effectively and professionally with visual products and interpreting outcomes. |
On completion of this unit, students should be able to:
- apply analytical knowledge of the tools, principles, techniques of visual analytics to create effective data empowered graphics to facilitate insight generation and decision-making
- understand the fundamental components of data graphics and develop data visualisations in a systematic approach
- representing complex relationships of data using advanced visual techniques and presentations to enable interactive investigation of data
- communicating effectively and professionally with visual products and interpreting outcomes.
Prescribed texts
- No prescribed texts.