Availabilities:
| Location | Domestic | International |
|---|
Unit Summary
Unit type
PG Coursework Unit
Credit points
12
AQF level
Level of learning
Advanced
Former School/College
Pre-requisites
N/A
Co-requisites
N/A
Anti-requisites
ISY10058 - Electronic Commerce Systems OR ISY00740 - Managing Digital Enterprise
Unit aim
Focuses on managerial issues related to digital enterprises: benefits and opportunities as supported and enabled by internet technologies and modern information technology applications; security, legal and ethical issues; and the role of government. The unit uses a text but also relies heavily on web-based materials.
Unit content
- Digital enterprise basics and technology foundations for digital enterprise
- Business to consumer (B2C) (E-tailing and Internet marketing) and business to business (B2B) digital business
- Mobile enterprise, Social networks and Other types of digital enterprise
- Electronic payment systems
- Planning and launching e-initiatives
- Success factors, challenges/critical issues, and future directions.
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
| On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
|---|---|---|---|---|---|---|---|---|
| 1 | examine the technologies and technology applications which enable digital enterprises for business | |||||||
| 2 | develop and apply expertise in recognising and analysing digital enterprise opportunities | |||||||
| 3 | examine security, ethical, societal, political, legal and global issues relating to digital enterprises | |||||||
| 4 | evaluate digital enterprise websites and systems. | |||||||
On completion of this unit, students should be able to:
-
examine the technologies and technology applications which enable digital enterprises for business
- GA1:
- GA2:
- GA4:
-
develop and apply expertise in recognising and analysing digital enterprise opportunities
- GA1:
- GA2:
- GA4:
-
examine security, ethical, societal, political, legal and global issues relating to digital enterprises
- GA3:
- GA4:
- GA7:
-
evaluate digital enterprise websites and systems.
- GA1:
- GA2:
- GA4:
Prescribed texts
- No prescribed texts.
- No prescribed texts.