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Location Domestic International
Brisbane - The Hotel School
Term2,4
Term2,4
Melbourne - The Hotel School
Term2,4
Term2,4
Sydney - The Hotel School
Term2,4
Term2,4

Unit Summary

Unit type

UG Coursework Unit

Credit points

12

Faculty/College

Educational Partnerships Board

Unit aim

Introduces students to the principles and practices of entrepreneurship.  Students focus on the entrepreneurial mindset, problem identification, creativity, innovation, and commercialisation.

Unit content

  1. Context, Theoretical Perspectives and Definitions
  2. Sources of Capital & Legal Structures
  3. Strategic and Sustainable Business Plan
  4. Marketing for Entrepreneurial Ventures
  5. Innovation, Opportunity, and Protection
  6. Leadership and the Entrepreneur

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:
1 demonstrate knowledge of the core elements of entrepreneurship and how they function
2 identify and critically analyse the relationship between the practices of entrepreneurship, and leadership, and contemporary management practices
3 demonstrate the capability to synthesise the investment proposal and business plan for a new business
4 demonstrate the knowledge and skills to reflect upon the personal and professional challenges of nurturing an entrepreneurial mindset whilst adhering to sound business practices.

On completion of this unit, students should be able to:

  1. demonstrate knowledge of the core elements of entrepreneurship and how they function
  2. identify and critically analyse the relationship between the practices of entrepreneurship, and leadership, and contemporary management practices
  3. demonstrate the capability to synthesise the investment proposal and business plan for a new business
  4. demonstrate the knowledge and skills to reflect upon the personal and professional challenges of nurturing an entrepreneurial mindset whilst adhering to sound business practices.

Prescribed texts

  • Frederick, H, O’Connor, A & Kuratko, DF , 2019, Entrepreneurship: Theory, Process and Practice, 5th edn, Cengage Learning, Australia. ISBN: 9780170417563.

  • Prescribed text information is not currently available.
Prescribed texts may change in future teaching periods.