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Unit of Study BUSN2003 - Intrapreneurship (2020)

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Unit Snapshot

Unit description

Explores the role of intrapreneurship within organisations including the motivations, systems and cultures that support those roles. Students will understand the challenges faced by intrapreneurs in driving innovation within legacy organisations and how they can overcome them. Tools will be used to support the application of concepts that help deliver successful execution.

Unit content

  1. What is intrapreneurship?
  2. Why are intrapreneurships vital to todays business landscape?
  3. Customer challenges - personalisation
  4. Resource challenges - capital and talent
  5. Business process challenges - service economy
  6. People challenges - engagement
  7. Technology challenges - systems and tools
  8. Customer problems
  9. Unique value proposition
  10. Business casing
  11. Execution

 

Availabilities

Not currently available in 2020

Learning outcomes and graduate attributes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

GA1: , GA2: , GA3: , GA4: , GA5: , GA6: , GA7:
GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 Understand the role and importance of intrapreneurship within a company or organisation
2 identify challenge frameworks faced by intrapreneurs when driving innovation within organisations
3 Apply the theory and frameworks developed in the subject to analyse and appraise a specific organisational problem

On completion of this unit, students should be able to:

  1. Understand the role and importance of intrapreneurship within a company or organisation
    • GA4:
  2. identify challenge frameworks faced by intrapreneurs when driving innovation within organisations
    • GA1:
  3. Apply the theory and frameworks developed in the subject to analyse and appraise a specific organisational problem
    • GA3: