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Unit Summary
Unit aim
Covers the fundamentals of starting a business from scratch, building and sustaining that business, and continually renewing and refreshing the business.
Unit content
- Business start-up: A strategic focus
- Customer-focusing the business: A marketing focus
- Get the right people: A people focus
- Manage your money: A financial focus
- Sustaining the business: A responsible business focus
- Making it all happen: A technology focus
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
| On completion of this unit, students should be able to: | |
|---|---|
| 1 | demonstrate a critical understanding of building business case and strategic plan for a new business |
| 2 | demonstrate an ability to develop financial models and balance sheets |
| 3 | describe the role of communication, data and information systems in starting a business |
On completion of this unit, students should be able to:
- demonstrate a critical understanding of building business case and strategic plan for a new business
- demonstrate an ability to develop financial models and balance sheets
- describe the role of communication, data and information systems in starting a business
Prescribed texts
- No prescribed texts.
- No prescribed texts.
- No prescribed texts.