Availabilities:

Location Domestic International
Gold Coast Session 2 Session 2
Melbourne - The Hotel School Session 2,  3 Session 2,  3
Online Session 2,  3 Session 2,  3,  3
Sydney - The Hotel School Session 2,  3 Session 2,  3

Unit Summary

Unit type

PG Coursework Unit

Credit points

12

AQF level

9

Level of learning

Advanced

Unit aim

Develops the student’s understanding of business and social science research methods. It examines how the collection, analysis and interpretation of data inform business decision-making. The unit prepares students to undertake an independent research project.

Unit content

Topic 1:    The research process
Topic 2:    Initiating a research project
Topic 3:    The literature review: Purpose and process
Topic 4:    Designing a research project: The influence of research paradigms
Topic 5:    Designing a research project: Choosing a research design
Topic 6:    Quantitative research methods
Topic 7:    Qualitative research methods
Topic 8:    Designing a research project: The role of human ethics
Topic 9:    Sampling: Principles and practices
Topic 10:  Introduction to quantitative data analysis
Topic 11:  Introduction to qualitative data analysis
Topic 12:  Reporting research: Written and oral approaches

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: , GA2: , GA3: , GA4: , GA5: , GA6: , GA7:
On completion of this unit, students should be able to: GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 develop and apply knowledge of the research process
2 formulate a suitable research aim and associated research objectives for an independent scholarly inquiry
3 evaluate critically the research of others
4 apply knowledge of basic qualitative and quantitative methods and analysis
5 prepare a detailed and well-justified research proposal

On completion of this unit, students should be able to:

  1. develop and apply knowledge of the research process
    • GA3:
  2. formulate a suitable research aim and associated research objectives for an independent scholarly inquiry
    • GA2:
  3. evaluate critically the research of others
    • GA7:
  4. apply knowledge of basic qualitative and quantitative methods and analysis
    • GA3:
  5. prepare a detailed and well-justified research proposal
    • GA2:
    • GA6:

Prescribed texts

  • No prescribed texts.

  • No prescribed texts.
Prescribed texts may change in future teaching periods.