Back to Find Units Page

Unit of Study TRM92000 - Advanced Food Services Management (2017)

Show me unit information for year

Unit Snapshot

  • Enrolment information

    N/A

Unit description

Uses applied case studies and scenarios to focus on operations, management and infrastructure for sustainable multi-unit food services organisations. Students will gain knowledge of contemporary and emerging food services trends, as well as critical management tools for best practice food services management.

Unit content

  1. Introduction to multi-unit food services
  2. Organization of multi-unit restaurant chains: Corporate governance
  3. The Foundation: Vision, mission, and culture of food services organizations
  4. CEO, management and employee benefits and performance metrics
  5. Multi-unit crises: How to recognize, react and avoid future crises
  6. Multi-unit growth factors: IPO and Franchising as alternatives
  7. The Reach: Marketing, advertising and public relations
  8. Management and employee selection and turnover
  9. Customer service and customer loyalty
  10. Careers in foodservice: Company culture and future opportunities

Availabilities

Location Domestic International
Gold Coast Session 1 Session 1

Learning outcomes and graduate attributes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

GA1: Intellectual rigour, GA2: Creativity, GA3: Ethical practice, GA4: Knowledge of a discipline, GA5: Lifelong learning, GA6: Communication and social skills, GA7: Cultural competence
Learning outcome count Learning outcome description GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 Describe the range and organization of food service industries
2 Examine a company’s strengths and weaknesses
3 Evaluate marketing strengths in the areas of décor, signage, uniforms, radio, television, print and social media
4 Analyse management decisions relating to the success and/or failure of foodservice chains
5 Critically discuss emerging trends across food service industries

On completion of this unit, students should be able to:

  1. Describe the range and organization of food service industries
    • GA4:
  2. Examine a company’s strengths and weaknesses
    • GA4:
  3. Evaluate marketing strengths in the areas of décor, signage, uniforms, radio, television, print and social media
    • GA1:
    • GA2:
  4. Analyse management decisions relating to the success and/or failure of foodservice chains
    • GA1:
    • GA2:
    • GA4:
  5. Critically discuss emerging trends across food service industries
    • GA1:
    • GA4:

Prescribed learning resources

Prescribed Texts
  • Prescribed text information is not currently available.

Prescribed Learning Resources may change in future Teaching Periods.