Unit of Study HOTL6010 - Revenue and Analytics (2025)
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Unit Snapshot
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Unit type
PG Coursework Unit
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Credit points
12
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Faculty/College
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Placement
No
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Enrolment information
N/A
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
On completion of this unit, students should be able to:
demonstrate knowledge of the principles and practices of strategic pricing for customer buying behaviour in the hotel industry
demonstrate the ability to analyse revenue management strategies and practices
demonstrate the ability to develop and implement revenue management strategies to drive profit maximisation
demonstrate the ability to reflect upon the challenges of developing and implementing revenue management strategies
Prescribed learning resources
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Prescribed Learning Resources may change in future Teaching Periods.