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Unit of Study HLTH1003 - Small Business and Entrepreneurship for Allied Health, Fitness and Sport (2024)

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Unit Snapshot

  • Unit type

    UG Coursework Unit

  • Credit points

    12

  • Faculty/College

    Faculty of Health

  • Placement

    No

  • Enrolment information

    N/A

Unit description

Develops an understanding of small business and entrepreneurship in the allied health, sport and fitness industries in Australia, techniques for starting new ventures including undertaking relevant research, and provides students with the opportunity to develop and present a business plan related to an allied health or sporting/fitness enterprise.

Unit content

  1. Identifying business opportunities
  2. Getting started in small business
  3. Market analysis and marketing mix
  4. Business plan and pitch basics
  5. Financial and other considerations
  6. Case studies in small business

 

Availabilities

Location Domestic International
Online
Term3,5
Term3,5

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

explain the challenges facing entrepreneurs when starting a new business in Allied Health, Fitness and Sport industries

outline effective analysis tools for determining business viability

apply strategic marketing techniques to a new business idea in Allied Health, Fitness and Sport industries

apply foundational business planning principles to pitch a business idea

Prescribed learning resources

Prescribed Texts
  • No prescribed texts.
Prescribed Resources/Equipment
  • No prescribed resources/equipment.

Prescribed Texts
  • No prescribed texts.
Prescribed Resources/Equipment
  • No prescribed resources/equipment.

Prescribed Learning Resources may change in future Teaching Periods.