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Unit of Study BUSN3001 - Competitive Strategy (2025)

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Unit Snapshot

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Unit description

Provides opportunities to apply established strategy frameworks and tools to contemporary organisational contexts to understand the pursuit of sustainable competitive advantage. The unit encourages students to critically engage with the latest thinking about the realities of strategy as a complex social practice characterised by politicised processes. The unit integrates and applies knowledge gained in previous units.

Unit content

Module 1: Strategy formation: History and Strategy Development

Module 2: Internal analysis: Strategic capability and culture

Module 3: External analysis: The macro and industry environment

Module 4: Evaluating levels of strategy and strategic options

Module 5: Implementing strategy

Module 6: Business ethics, corporate governance & corporate social responsibility

Availabilities

Location Domestic International
China - TUST N/A
Dual Term4
Gold Coast
Term1
Term1
Melbourne N/A
Term1
Online
Term1
Term1
Papua New Guinea - IBSU Port Moresby N/A
Term1
Perth N/A
Term1
Sydney N/A
Term1

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

demonstrate an understanding of strategic management tools, frameworks and processes

apply strategic management theories to the analysis of real-world case studies

critique the strategic management approach of a contemporary organisation

Prescribed learning resources

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Prescribed Texts
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Prescribed Learning Resources may change in future Teaching Periods.