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Unit of Study AAD71103 - Design Fundamentals (2020)

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Unit Snapshot

  • Enrolment information

    N/A

Unit description

Introduces students to concepts and practices of design in fine art and compositional arrangement. Examining traditional through to current trends in design, including: electronic drawing and capture, composition, aesthetics, typography and the integration into art. Critical evaluative skills of their own work and the work of others are reviewed and developed. 

Unit content

  • Shape and structure: framing and the silhouette
  • Reading symbols in design
  • Colour, ornamentation and pattern
  • Planning workflow
  • Mapping sites for design - design principles and context
  • Vectors
  • Typography
  • Critical analysis of contemporary art and design

Availabilities

Not currently available in 2020

Learning outcomes and graduate attributes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

GA1: Intellectual rigour, GA2: Creativity, GA3: Ethical practice, GA4: Knowledge of a discipline, GA5: Lifelong learning, GA6: Communication and social skills, GA7: Cultural competence
Learning outcome count Learning outcome description GA1 GA2 GA3 GA4 GA5 GA6 GA7
1 create designs appropriate to fine art and design
2 demonstrate basic technical skills in digital image making
3 demonstrate basic skills in integrating typographic and pictorial imagery
4 critically appraise own digital image making and the work of other artists
5 show evidence of the development of ideas and skills towards final artworks.

On completion of this unit, students should be able to:

  1. create designs appropriate to fine art and design
    • GA2:
  2. demonstrate basic technical skills in digital image making
    • GA3:
  3. demonstrate basic skills in integrating typographic and pictorial imagery
    • GA2:
  4. critically appraise own digital image making and the work of other artists
    • GA3:
  5. show evidence of the development of ideas and skills towards final artworks.
    • GA6: