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Bachelor of Digital Business

Bachelors Degree

Course snapshot

Domestic snapshot

  • Course abbreviation

    BDigBus

  • Course code

    3007100

  • Credit points

    288

  • Equivalent units

    24

  • Indicative Fee


Overview

As technologies continue to evolve at light speed, businesses need agile digital specialists who can understand and apply technology to develop coherent and effective business solutions.

This degree will thoroughly prepare you for these roles. Core units cover management, marketing, business law, web development, entrepreneurship and innovation, e-commerce, user experience, programming and cyber security. You also choose between a major in digital business or an internship, where you will have the opportunity to put theory into practice and develop on-the-job skills and professional networks.

The University’s Digital Enterprise Lab at the Gold Coast offers the opportunity to participate in real-world projects at the cutting edge of technology and business.

Your qualifications can lead to a strong professional contribution in areas such as digital systems and applications, cyber security, data and business analytics, and the creation and management of digital businesses.

Course Learning Outcome

Demonstrate critical thinking and independent judgment, and the ability to reflect on self and others in a business environment.

Develop innovative solutions to business problems.

Demonstrate a critical understanding of ethical, socially responsible, and culturally appropriate business practices informed by a global perspective.

Demonstrate an integrated understanding of a body of knowledge in one or more discipline areas.

Demonstrate critical thinking and independent judgment, and the ability to reflect on self and others in a business environment.

Apply communication and collaboration skills to inform and engage with stakeholders.

Demonstrate a critical understanding of ethical, socially responsible, and culturally appropriate business practices informed by a global perspective.

Students who choose to study the Internship major undertake workplace experience, in Australia or overseas, within their chosen industry sector.  

Core units cover management, marketing, business law, web development, entrepreneurship and innovation, e-commerce, user experience, programming and cyber security.

Student choose a major from the following:

  • Digital Business
  • Internship.

Location Teaching period UAC code QTAC code
Gold Coast Session 1 , Session 2 N/A N/A
Online Session 1 , Session 2 N/A N/A

Requirements

We encourage you to apply for the courses you most want to study. If you are not eligible to enter your chosen course right now, our team will work with you to find the best pathway option.

Before applying, make sure you double check all entry requirements, gather required documentation and review the University’s Rules Relating to Awards, noting any specifics listed below.

Course requirements

To be eligible to receive the Bachelor of Digital Business, students must complete 288 credit points comprising:

  • 16 core units, and
  • 1 major.

Course structure

Your course progression is in the recommended order you should complete your course in. It is important that you follow this to ensure you meet the course requirements. For further assistance see How to Enrol in Units using My Enrolment.

Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment.

Unit Code Unit Title Available Credit points Level of learning Notes

Year 1, Session 1

MNG10247 -  Managing Organisations Introductory
LAW00150 -  Introduction to Business Law Introductory
CSC00240 -  Data Communications and Networks Introductory
ISY10209 -  Web Development I Introductory

Year 1, Session 2

MKT00075 -  Marketing Principles Introductory
CSC71001 -  Programming I Introductory
ISY00243 -  Systems Analysis and Design Intermediate
ISY10212 -  Contemporary Issues in Information Technology Introductory

Year 2, Session 1

MAT10251 -  Statistical Analysis Intermediate
CSC72001 -  Database Systems Intermediate
Choose one (1) Elective (nominate ITC72003 -  Resources for User Interaction for User Interaction) Elective units Intermediate
Choose one (1) elective unit Elective units

Year 2, Session 2

MNG10253 -  Sustainable Business Management Advanced
ISY10058 -  Electronic Commerce Systems Intermediate
ACC10707 -  Accounting and Finance for Business Introductory
CMP71001 -  Cybersecurity Introductory

Year 3, Session 1

CSC10214 -  Designing the User Experience Intermediate
CMP73001 -  Cybersecurity Management Advanced
Choose one (1) elective unit Elective units
Choose one (1) elective unit Elective units

Year 3, Session 2

MKT10725 -  Strategic Marketing Advanced
ACC73002 -  Business Analytics and Big Data Advanced
MNG00314 -  Entrepreneurship and Innovation Advanced
Choose one (1) elective unit Elective units

Unit Code Unit Title Available Credit points Level of learning Notes

Year 1, Session 1

MNG10247 -  Managing Organisations Introductory
LAW00150 -  Introduction to Business Law Introductory
CSC00240 -  Data Communications and Networks Introductory
ISY10209 -  Web Development I Introductory

Year 1, Session 2

MKT00075 -  Marketing Principles Introductory
CSC71001 -  Programming I Introductory
ISY00243 -  Systems Analysis and Design Intermediate
ISY10212 -  Contemporary Issues in Information Technology Introductory

Year 2, Session 1

MAT10251 -  Statistical Analysis Intermediate
CSC72001 -  Database Systems Intermediate
MNG10476 -  Professional Development for the Workplace Intermediate
Select one (1) Elective (nominate ITC72003 -  Resources for User Interaction for User Interaction) Elective units Intermediate

Year 2, Session 2

MNG10253 -  Sustainable Business Management Advanced
ISY10058 -  Electronic Commerce Systems Intermediate
CMP71001 -  Cybersecurity Introductory
ACC10707 -  Accounting and Finance for Business Introductory

Year 3, Session 1

CSC10214 -  Designing the User Experience Intermediate
CMP73001 -  Cybersecurity Management Advanced
Choose one (1) elective unit
Choose one (1) elective unit

Year 3, Session 2

MNG73005 -  Internship A Advanced Note 1
MNG73006 -  Internship B Advanced Note 1

Unit Code Unit Title Available Credit points Level of learning Notes
Year 1, Session 2
MKT00075 -  Marketing Principles Introductory
CSC71001 -  Programming I Introductory
ISY00243 -  Systems Analysis and Design Intermediate
ISY10212 -  Contemporary Issues in Information Technology Introductory
Year 2, Session 1
MNG10247 -  Managing Organisations Introductory
LAW00150 -  Introduction to Business Law Introductory
CSC00240 -  Data Communications and Networks Introductory
ISY10209 -  Web Development I Introductory
Year 2, Session 2
Select 1 unit from Elective units
ISY10058 -  Electronic Commerce Systems Intermediate
CMP71001 -  Cybersecurity Introductory
ACC10707 -  Accounting and Finance for Business Introductory
Year 3, Session 1
MAT10251 -  Statistical Analysis Intermediate
CSC72001 -  Database Systems Intermediate
Select two (2) Electives (nominate ITC72003 -  Resources for User Interaction for User Interaction) Elective units Intermediate
Year 3, Session 2
MKT10725 -  Strategic Marketing Advanced
ACC73002 -  Business Analytics and Big Data Advanced
MNG00314 -  Entrepreneurship and Innovation Advanced
MNG10253 -  Sustainable Business Management Advanced
Year 4, Session 1
CSC10214 -  Designing the User Experience Intermediate
CMP73001 -  Cybersecurity Management Advanced
Select two units from the following electives Elective units

Note 1:

MNG73005 - Internship A and MNG73006 - Internship B are both double-weighted units that are usually completed over a 14-week (450 hours) period after the completion of a minimum of 16 units, including MNG10476 - Professional Development for the Workplace. All internship placements must be approved by the Work Integrated Learning Coordinator, prior to commencement.

Unit Code Unit Title Level of learning Notes

Core Units

MNG10247 Managing Organisations Introductory
ACC10707 Accounting and Finance for Business Introductory
CSC00240 Data Communications and Networks Introductory
ISY10209 Web Development I Introductory
MKT00075 Marketing Principles Introductory
CSC71001 Programming I Introductory
ISY00243 Systems Analysis and Design Intermediate
CMP71001 Cybersecurity Introductory
LAW00150 Introduction to Business Law Introductory
MAT10251 Statistical Analysis Intermediate
CSC72001 Database Systems Intermediate
MNG10253 Sustainable Business Management Advanced
ISY10058 Electronic Commerce Systems Intermediate
CSC10214 Designing the User Experience Intermediate
CMP73001 Cybersecurity Management Advanced
ISY10212 Contemporary Issues in Information Technology Introductory

Majors

Unit Code Unit Title Level of learning Notes
MKT10725 Strategic Marketing Advanced
ACC73002 Business Analytics and Big Data Advanced
MNG00314 Entrepreneurship and Innovation Advanced
Choose five (5) elective units, at least one of which must be advanced level

Unit Code Unit Title Level of learning Notes
MNG10476 Professional Development for the Workplace Intermediate
MNG73005 Internship A Advanced Note 1
MNG73006 Internship B Advanced Note 1
Choose three (3) elective units

Electives

Unit Code Unit Title Level of learning Notes
MKT10723 Marketing Communications Intermediate
MNG10713 Understanding the Business Environment Intermediate
ACC00152 Business Finance Advanced
CSC72003 Programming II Intermediate
ITC72003 Resources for User Interaction Intermediate
ECO10250 Economics for Decision Making Introductory
MKT00102 Consumer Behaviour Intermediate
SOC10236 Applied Ethics and Sustainability Intermediate
MNG10714 The Human Resource Management Expert Practitioner Intermediate
LAW00126 Competition and Consumer Law Intermediate
CSC73010 Programming Mobile Systems Advanced
MNG00114 Competitive Strategy Advanced
CSC73001 Cloud Systems Development Advanced
CMP73010 Managing Software Development Advanced
CSC73002 Network Management Advanced
CSC10215 Developing the User Experience Advanced