Course summary

The Bachelor of Digital Business is one of only two degrees of its kind offered in Australia. It will prepare students for a career as a digital business specialist, able to unlock technology to improve business performance.

Graduates will be able to combine skills in digital systems and applications, cyber security, data and business analytics, the creation and management of digital business with a practical understanding of technologies, business and law principles to make a strong contribution to many organisations.

The Bachelor of Digital Business is one of only two degrees of its kind offered in Australia. It will prepare students for a career as a digital business specialist, able to unlock technology to improve business performance.

Graduates will be able to combine skills in digital systems and applications, cyber security, data and business analytics, the creation and management of digital business with a practical understanding of technologies, business and law principles to make a strong contribution to many organisations.

Core units cover management, marketing, business law, web development, entrepreneurship and innovation, e-commerce, user experience, programming and cyber security.

Student choose a major from the following:

  • Digital Business
  • Internship.

Graduate AttributeCourse Learning Outcome
Intellectual rigour

Demonstrate critical thinking and independent judgment, and the ability to reflect on self and others in a business environment.

Creativity

Develop innovative solutions to business problems.

Ethical practice

Demonstrate a critical understanding of ethical, socially responsible, and culturally appropriate business practices informed by a global perspective.

Knowledge of a discipline

Demonstrate an integrated understanding of a body of knowledge in one or more discipline areas.

Lifelong learning

Demonstrate critical thinking and independent judgment, and the ability to reflect on self and others in a business environment.

Communication and social skills

Apply communication and collaboration skills to inform and engage with stakeholders.

Cultural competence

Demonstrate a critical understanding of ethical, socially responsible, and culturally appropriate business practices informed by a global perspective.

Students who choose to study the Internship major undertake workplace experience, in Australia or overseas, within their chosen industry sector.  


Course overview

Course code

3007100

Course abbreviation

BDigBus

Credit points

288

Equivalent units

24

Duration

3 years full-time; 6 years part-time

Duration

3 years full-time

Availability details

Domestic

Location Teaching period UAC code QTAC code
Gold Coast Session 1 332163 052061
Online Session 1 N/A N/A

Fee information

Commonwealth supported


International

Location Teaching period Annual Fees CRICOS
Gold Coast Session 1 $25,200 ($3,150 per unit) 096283A

Course requirements

See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.

To be eligible to receive the Bachelor of Digital Business, students must complete 288 credit points comprising:

  • 16 core units, and
  • 1 major.

Schedule of units

Title Level of learning Note

Core Units

MNG10247 - Managing Organisations Introductory
ACC10707 - Accounting and Finance for Business Introductory
CSC00240 - Data Communications and Networks Introductory
ISY10209 - Web Development I Introductory
MKT00075 - Marketing Principles Introductory
CSC71001 - Programming I Introductory
ISY00243 - Systems Analysis and Design Intermediate
CMP71001 - Cybersecurity Introductory
LAW00150 - Introduction to Business Law Introductory
MAT10251 - Statistical Analysis Intermediate
CSC72001 - Database Systems Intermediate
MNG10253 - Sustainable Business Management Advanced
ISY10058 - Electronic Commerce Systems Intermediate
CSC10214 - Designing the User Experience Intermediate
CMP73001 - Cybersecurity Management Advanced
ISY10212 - Contemporary Issues in Information Technology Introductory

Majors

Title Level of learning Note
MKT10725 - Strategic Marketing Advanced
ACC73002 - Business Analytics and Big Data Advanced
MNG00314 - Entrepreneurship and Innovation Advanced
Choose five (5) elective units, at least one of which must be advanced level

Title Level of learning Note
MNG10476 - Professional Development for the Workplace Intermediate
MNG73005 - Internship A Advanced Note 1
MNG73006 - Internship B Advanced Note 1
Choose three (3) elective units

Electives


Course progressions

Your course progression is in the recommended order you should complete your course in. It is important that you follow this to ensure you meet the course requirements. Assistance on how to enrol can be accessed here.

Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment

Browse uni-wide elective units by selecting Uni-wide elective in the advanced filter of the Unit search

Browse shared majors and their units at Shared majors

Title Level of learning Note

Year 1, Session 1

MNG10247 - Managing Organisations Introductory
LAW00150 - Introduction to Business Law Introductory
CSC00240 - Data Communications and Networks Introductory
ISY10209 - Web Development I Introductory

Year 1, Session 2

MKT00075 - Marketing Principles Introductory
CSC71001 - Programming I Introductory
ISY00243 - Systems Analysis and Design Intermediate
ISY10212 - Contemporary Issues in Information Technology Introductory

Year 2, Session 1

MAT10251 - Statistical Analysis Intermediate
CSC72001 - Database Systems Intermediate
Choose one (1) elective unit
Choose one (1) elective unit

Year 2, Session 2

MNG10253 - Sustainable Business Management Advanced
ISY10058 - Electronic Commerce Systems Intermediate
ACC10707 - Accounting and Finance for Business Introductory
CMP71001 - Cybersecurity Introductory

Year 3, Session 1

CSC10214 - Designing the User Experience Intermediate
CMP73001 - Cybersecurity Management Advanced
Choose one (1) elective unit
Choose one (1) elective unit

Year 3, Session 2

MKT10725 - Strategic Marketing Advanced
ACC73002 - Business Analytics and Big Data Advanced
MNG00314 - Entrepreneurship and Innovation Advanced
Choose one (1) elective unit

Notes

Note 1: Internship A and Internship B are both double-weighted units that are usually completed over a 14-week (450 hours) period after the completion of a minimum of 16 units, including MNG10476 Professional Development for the Workplace. All internship placements must be approved by the Work Integrated Learning Coordinator, prior to commencement.