Bachelor of Business in Convention and Event ManagementBachelors Degree
The Bachelor of Business in Convention and Event Management positions graduates at the centre of the fast growing events industry. Students acquire the skills and knowledge required to pursue a career in the management, planning and marketing of corporate events, conventions and meetings, festivals and special events.
This course offers an optional international exchange program for second year students to study in the United States, Canada, England, Austria, the Netherlands or Hong Kong.
|Course Learning Outcome
Make decisions and exercise judgement in relation to business event and special event management
Review, critically analyse, consolidate and synthesise knowledge in convention and event management
Demonstrate creative, strategic and critical thinking with highly developed problem-solving skills
Demonstrate an understanding of ethical standards and professionalism
Evaluate issues with reference to sound ethical framework/s and sustainable practices
Act with integrity and responsibility in professional practice
|Knowledge of a discipline
Demonstrate substantial knowledge business event and special event management within both local and international contexts
Have a deep understanding of those skills relevant to working and managing in convention and event settings
Demonstrate independent learning skills, reflection in practice, and information literacy skills for lifelong learning
Demonstrate initiative and judgement in planning and decision making in professional practice and/or scholarship
|Communication and social skills
Communicate clearly, coherently and effectively, and be self-aware and empathetic
Demonstrate understanding of team dynamics and the ability to be effective team members
Demonstrate sensitivity and respect for cultural diversity and the relationship between people in a range of professional and community contexts
Demonstrate awareness of the cultural, environmental and economic impacts of business event and special event management
An internship program, which counts as four units of the degree, provides students in their final study session with a block of practical workplace experience in a hospitality, event or tourism organisation in Australia or overseas. Students also have the option to undertake a research-based project.
While there are no majors in this course, it offers industry-specific topics developed in consultation with industry and academic leaders in their field. These include theming and staging; events management; hazard, facility and risk management; project planning and management; and conventions, meetings and exhibition management.
|Session 1 , Session 2 , Session 3
|Session 1 , Session 2 , Session 3
We encourage you to apply for the courses you most want to study. If you are not eligible to enter your chosen course right now, our team will work with you to find the best pathway option.
Before applying, make sure you double check all entry requirements, gather required documentation and review the University’s Rules Relating to Awards, noting any specifics listed below.
To be eligible for the award of Bachelor of Business in Convention and Event Management, a candidate shall successfully complete twenty-four (24) units comprising:
- all units listed in Part A of the Schedule of Units (First year core units);
- all units listed in Part B of the Schedule (Second and Third year core units); and
Either all units listed in Part C (excluding EXE00221–4) or
EXE00221–4 plus four (4) other units listed in Part C.
To be eligible for the award of Associate Degree of Business in Convention and Event Management a candidate shall successfully complete sixteen (16) units comprising:
- all units listed in Part A of the Schedule of Units attached to these Rules; and
- eight (8) units from either Part B and/or Part C of the Schedule.
International Exchange Program
Candidates permitted to participate in a one session exchange program at an approved partner university overseas shall:
- undertake units at the partner university which have been approved by the School Board;
- successfully complete four (4) units of a full time student load at the partner university in order to receive a maximum of four (4) units recorded as “Satisfied Requirements” at Southern Cross University; and
- abide by the rules and conditions of the partner university and the exchange agreement.
Your course progression is in the recommended order you should complete your course in. It is important that you follow this to ensure you meet the course requirements. For further assistance see How to Enrol in Units using My Enrolment.
Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment.
Intern Study MKT01221–4 may be taken either throughout the course during times when other units are not scheduled, or over a 20-week (600 hours) period after the completion of 19 units. All internship placements must be approved by the Internship Coordinator prior to commencement.
Students should contact the International Office for international exchange advice, approval and Credit Transfer Agreement form.
|Level of learning
First Year Core Units
|Communication in Organisations
|Introduction to Tourism and Hospitality Management
|Tourism Theories and Practices
|Hospitality Services Management
|Human Resource and Workplace Management
|Accounting and Finance for Business
|Economic Analysis for Tourism and Hospitality
|Tourism and Hospitality Marketing
2nd and 3rd Year Core Units
|Business Law and Ethics for Tourism and Hospitality
|Tourism and Hospitality Research and Analysis
|Strategic Management for Tourism and Hospitality Enterprises
|Professional Development for the Workplace
|Intern Study I
|Intern Study II
|Intern Study III
|Intern Study IV