Course summary

Behind every successful business is sound leadership.

In today’s fast-paced business world, our Bachelor of Business Administration gives you the management skills to harness the people, resources and strategies needed to achieve your business goals.

You can specialise in either Human Resource Management, Management, Marketing or Tourism, and we allow you the flexibility to determine the structure of your study.

You'll also gain invaluable practical experience via an internship, or you can study elective units from across our undergraduate offerings

This degree can lead you to a career in administrative management roles within private and government organisations, human resource management, marketing, international business and management.  

Behind every successful business is sound leadership.

In today’s fast-paced business world, our Bachelor of Business Administration gives you the management skills to harness the people, resources and strategies needed to achieve your business goals.

You can specialise in either Human Resource Management, Management, Marketing or Tourism, and we allow you the flexibility to determine the structure of your study.

You'll also gain invaluable practical experience via an internship, or you can study elective units from across our undergraduate offerings

This degree can lead you to a career in administrative management roles within private and government organisations, human resource management, marketing, international business and management.  

Human Resource Management: Equips students with the professional expertise and understanding needed to manage selection and recruitment procedures, training and development, and the performance management of staff.
 
Management: Equips students with the skills to monitor the changing business and social environment and make sound judgments on the most appropriate directions and actions for an organisation.
 
Marketing: Students develop analytical business skills, excellent communication skills and an understanding of human behaviour and motivation. They learn how to creative effective marketing strategies and campaigns.
 
Tourism: Prepares students for a career in tourism, by providing an understanding of tourism management. 

Students may also develop a major from other majors offered within the School of Business and Tourism with course coordinator approval.

Course Learning Outcome

Develop and create effective solutions to straight forward problems from a discipline area.

Critically evaluate, analyse and synthesise a straight forward issue or theory from a discipline area to arrive at a conclusion/decision with justification.

Apply knowledge and skills creatively in devising solutions to challenges related to a business discipline.

Describe and apply a recognised ethical framework to analyse behaviour in a discipline or workplace/organisation.

Apply discipline based knowledge and skills in situations that require autonomy and well-developed responsible behaviour.

Demonstrate and apply in-depth discipline specific knowledge and skills with a global perspective.

Demonstrate an understanding and application of research, analytical and technical skills in a broad business discipline.

Demonstrate independent learning skills, reflection in practice, and information literacy skills for lifelong learning.

Prepare and deliver well developed discipline advice, knowledge and ideas orally for a business and public context.

Prepare and deliver well developed and justified, discipline advice using written communications suitable for business and public contexts.

Investigate and identify a broad range of leadership practices in the management of people and self.

Demonstrate the ability to effectively participate in and reflect upon self and team activities in general business situations.

Demonstrate cultural competence in local, Australian-wide and international settings as applied in business and social situations.

Demonstrate sensitivity and respect for cultural diversity and the relationship between people in a range of professional and community contexts.

Students may choose, as electives, one or two double-weighted internship units.

Students may be eligible to join the Australian Institute of Management (AIM). 

Students wanting to gain professional accreditation for accounting should study the Bachelor of Accounting or the Bachelor of Business.

Students wanting to gain professional accreditation for finance should study the Bachelor of Business.

Course overview

Course code

3001145

Course abbreviation

BBA

Credit points

288

Equivalent units

24

Duration

3 years full-time; 6 years part-time

Duration

3 years full-time

Availability details

International

Location Teaching period Annual Fees CRICOS
China - TUST Term 1 N/A N/A

Course requirements

See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.

To be eligible to receive the Bachelor of Business Administration, students must complete the equivalent of 24 units (288 credit points),
comprising:
 
• 15 core units
• 9 Elective units

Notes

Note 1: TUST students may be eligible to receive advanced standing for this unit after completion of the TUST local degree program